Resources for tour, charter and adventure operators
Plain guides on getting found on Google and in AI answers, and on getting more bookings.
Boat charters
- SEO for Boat Charters: How to Rank Higher on Google MapsHow charter boat businesses show up in Google Maps: what Google says it uses, how to set up your profile, and how your website supports it.
- How to Get Your Charter Boat Business Recommended by AIHow boat charter operators get named by ChatGPT and Google's AI answers: clear pages, local signals, reviews and the systems operators rely on.
Adventure experiences
- SEO for Adventure Tours: How to Get Found and Booked in 2026How adventure tour operators get found on Google, in Maps and in AI answers: tour pages, local SEO, blog content and a clear website.
- SEO for Scuba Diving: Dive Shop SEO to Get Found and BookedDive shop SEO explained: the keywords, local search, content and reviews that help scuba diving businesses get found by divers and booked.
Getting found on Google and in AI answers
- SEO for Tour Operators: A Plain Guide for Tour CompaniesA plain guide to SEO for tour operators: keywords, tour pages, Google Business Profile, links, a checklist and what to ask SEO services.
- Travel SEO Keywords: Keyword Strategies for Tour OperatorsHow tour operators find and use travel SEO keywords: search intent, location-specific tour keywords, research methods and where to place them.
Starting and running a tour company
- How to Start a Horse Trail Riding BusinessA step-by-step guide to starting a horse trail riding business: land access, legal setup, horses, guests, pricing, booking and getting found online.
- 21 Travel and Tourism Social Media Post Ideas for Tour Operators21 travel and tourism social media post ideas for tour operators, grouped by purpose, plus how to turn blog posts into content you can reuse.